introducing the latest innovation in shine: milk_shake® insta.light

This unique 4- step in salon service gives clients super sleek, shiny hair that lasts up to 3 washes. Bring the glass hair trend into your salon.

We’ve all heard of brow lamination—a service that transforms sparse, unruly brows into in the fuller-looking, face-framing brows we all crave. With insta.light, milk_shake is bringing these results to hair!

We combined the theory behind ultra-popular brow lamination services with the desire for super smooth, sleek, shiny hair to create the insta.light service.

mirror-like shine

milk_shake® insta.light is a simple, 4-step in-salon service that coats the hair follicle to create mega-watt shine.

With a combination of powerful active ingredients, insta.light not only creates intense shine, but it also delivers an extra dose of hydration, while making hair appear fuller.

Perfect as either a stand-alone or add-on service, your clients’ hair won’t just look great after an insta.light treatment, it will feel softer and healthier too!
  • Step 1: wash with insta.light shampoo 
  • Step 2: condition with insta.lotion liquid hair mask 
  • Step 3: seal with insta.potion leave-in treatment
  • Step 4: protect with milk_shake lifestyling thermo-protector 

insta.light after-care

To prolong the effects of the insta.light in-salon service we recommend sending clients home with retail-sized insta.light shampoo and insta.lotion.

While part of the in-salon service, clients can use insta.lotion in place of their regular conditioner.

Your clients will love it:
  • easy to apply
  • quick to rinse out
  • detangles hair
  • quicker drying time
  • extreme shine effect
  • … and a gorgeous fragrance!